
Marketing Materials
Mobile World Congress
Every year, OpenMarket attends the world’s largest exhibition for the mobile industry, Mobile World Congress.
My job was to create graphics for OpenMarket’s booth that adhered to the brand guidelines and accurately represented the core values.
Empathy was one important value, specifically the “empathetic interactions” of mobile communication. The businesses OpenMarket served were interested in catching people on the go regarding important dates, appointments, and alerts.
Image credit: GSMA website
Booth Graphics
Rich Communication Services (RCS)
In 2017, Openmarket announced its partnership with Google to demonstrate the capabilities of Rich Communication Services or RCS messaging.
I created a fully interactive demo of an RCS message with an imaginary pizza company called Pizza Time. It showcased how businesses could seamlessly interact with customers through text messaging.
A demonstration of RCS messaging I created for Mobile World Congress 2017